The name Wallrus was born of a blend of purpose and imagination. It started with the product itself—a sleek solution to showcase your favorite hats. Since it goes on the wall, incorporating "wall" into the name felt like a natural choice. But you can't build a brand on function alone; it needed an identity, an iconic character, a personality that could embody its essence.

Enter the walrus.

A large, refined, and dapper beast often depicted with a top hat. It perfectly fit the bill. The name wasn’t just chosen—it revealed itself. A walrus brought its own charm to the brand. Plus they have a mustache, which is sweet. A Walrus didn’t just fit—it defined the brand. It captures our focus on thoughtful design, unique products, and a hint of whimsy.

That’s how Wallrus came to life, inspired by the walls it adorns, the culture that it celebrates, and the passion for headwear that drives it forward.